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That friendliness, that flexibility is something that adds a lot of value to our relationship. The training on Communication DNA was easy to understand and implement at Blue Rock Wealth. We now match the client with the employee that has a more similar style for a much better client experience.
Karen Emslie, Chief Operating Officer – Blue Rock Wealth – A Manulife Advisory Firm
“We have had amazing success in using Communication DNA to help us create a customized service experience for each client. Not only do we now have the insights to communicate with each client on their terms, but we also use it to see clients in meeting rooms that have different designs which fit their style. For the clients needing a more formal setting we meet in the boardroom, and for those that need the setting more relaxed we have a more lounge room style. Further, we also use Communication DNA to manage who on our team interacts with each client/spouse, how the services are delivered and the workflow.”
– Kelly Gallimore, Ronald Blue & Associates
“Communication DNA helped us solve the sales engagement hole that existed in our various sales territories. We knew that our sales teams were not connecting with all the advisors in their territory and much of it had been pinpointed to style differences. By broadening out our team for each territory with different communication styles to have a better matching and coverage for style differences, and by helping everyone learn how to adapt their approach, we have learned how to close the engagement gap with the result of increased sales.”
– Nick Blake, Head of European Marketing and Sales, Vanguard Asset Management
“The Communication DNA process is very simple to take yet incredibly sophisticated in its application including (as one example) customer screening and then matching to the best-fit sales professional. I learned a lot from their host of DNA Behavior assessments, and have integrated the Communication DNA assessment into my sales and marketing development workshops.”
– Karen Steadman, PHD, President at Leadership Futures, Atlanta, Georgia